Turning Stone Resort & Casino
Turning Stone Resort & Casino’s two casinos, four diamond-rated hotels, five PGA golf courses, 20+ restaurants and night clubs required a Digital Media Department to be built, from scratch, within a three month timeline. We worked closely with the executive management team to assess, align and develop internal assets to meet this goal, including the reassignment of personnel to meet the Digital Media requirements of the 6,000 person organization.
Highlights of the engagement include:
- Established a complete Digital Media Department
- Developed internal policy & procedures for social media usage
- Transitioned from TicketMaster® for event ticket sales to an internal, mobile-device based events ticketing system.
The replacement of TicketMaster® represented a costs savings that exceeds six-figures annually, while also reducing staffing requirements for box office sales.